The Adults-Only concept was first launched in the Caribbean in the 1980’s. Its popularity has taken off since then, not only within the region, but also in other parts of the world.
The concept shouldn’t be interpreted as excluding families with children, but rather as a novel, new option based on recent social market developments coupled with growing demand for the development of this type of sector. In response, the hotel industry created the Adults-Only product.
Think of it this way: an Adults-Only vacation differs from family travel in the way a kid’s birthday party is different from an adult’s.
Whereas a child’s birthday is all balloons and clowns, soda pop and sweets, with toddlers zigzagging across the living room, an adult’s party is mellower, with wine, soft music and fancy finger food. All-inclusive resorts catering to families, as opposed to those targeting adult travelers, embody these differences. A family-oriented resort has a kid’s club, separate pools and entertainment programs for children, while adults-only properties focus on romance, relaxation and adult pursuits like golf and scuba diving.
Adults-Only hotels are perfectly suited for travelers who like to spend their vacation in a luxury and tranquil environment. The concept is not only in vogue with couples or honeymooners. Together with adult singles, it is also a romantic getaway for parents with small children.
Just as they have around the world, Adults-Only hotels in Cuba have increased in popularity in recent decades. Typified by a stylish elegance and a romantic ambiance, these resorts cater to a more sophisticated and mature public enjoying the bars, (specialized) restaurants and other hotel amenities. By not having to focus on the little ones, Adults-Only hotels often feature spa and other facilities, including massage, for guests’ well-being. Frequently they offer room service, gourmet dining options and other activities attractive to sojourning adults. Music, theater and (evening) entertainment programs are tailor-made for an adult crowd as well.
Several 4- and 5-star properties are Adults-only. The majority are in the exceptional beach resort of Varadero, but other options can also be found in eastern Cuba at Playa Esmeralda (Guardalavaca), on Cayos Santa María, Ensenachos and Coco and even in colonial Trinidad. Most are open to adults over 18 years, but some hotels have reduced the age limit to 15 or 16 years.